Tuesday, August 13, 2019

‘Good Boys’ Tops Studios’ TV Ad Spending

In this week’s edition of the Variety Movie Commercial Tracker, powered by the always-on TV ad measurement and attribution company iSpot.tv, Universal Pictures claims the top spot in spending with “Good Boys.” Ads placed for the comedy had an estimated media value of $4.26 million through Sunday for 941 national ad airings on 36 networks. […]

from Variety https://ift.tt/2YKjxvz

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Netflix to Raise Another $2 Billion Through Debt to Fund Massive Content Spending

Netflix, burning boatloads of cash with a projected $15 billion content budget for 2019, is adding to its debt load once again. On Monday (O...